Blog

Articles on digital ministry & outreach

Studies, tools, and best practices for leveraging digital resources to serve your community and maximize your ministry's reach.

Troubleshooting Tips for Verifying Your Church's Google Business Profile

Is Google asking for more info about your church? Getting stymied by that “verification failed” message? This is for you.

Meredith Faulkner Sutton

Latest Articles

An illustration of a wizard with question marks all around him

6 Christianese Phrases to Watch Out for on Your Church Website (and What to Write Instead)

Let’s take a look at 6 examples of Christianese that might be on your church website, and words and phrases to use instead.

A blue and white gradient background with an illustration of a church building in the middle that has lines leading to various icons related to digital communications.

4 Questions to Ask Yourself Before You Post on Your Church’s Social Media

There are a lot of misconceptions about social media and its place in the Church. If you’re still trying to figure out your

Illustration of a woman holding a phone with the prompt on it that says, "What Language would you like to learn today?" The language options include: Christianese, French, German, and Italian.

Is Your Church Website Getting Lost in Translation?

You might understand "Christianese." But to a new guest, you might as well be speaking a different language.

Illustration of a laptop with a drawing representing a church website on the screen

Rethinking Your Church Homepage: A New Guest’s Journey

Where does a new guest’s journey with your church begin? Here’s how you design a homepage with new people in mind.

A colorful graphic of a flipbook calendar

Unleashing The Potential Of A Church Marketing Calendar

Here are five steps you can implement to begin leveraging a strategic marketing calendar for your church.

A gif illustration of two zebras with the one on the right flashing its stripes in different colors.

The Art Of A Clear, Concise, And Compelling Church Email

Overly designed emails might look appealing, but a clear email will always be more effective.