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Articles on digital ministry & outreach

Studies, tools, and best practices for leveraging digital resources to serve your community and maximize your ministry's reach.

Illustration of a woman holding a phone with the prompt on it that says, "What Language would you like to learn today?" The language options include: Christianese, French, German, and Italian.

Is Your Church Website Getting Lost in Translation?

You might understand "Christianese." But to a new guest, you might as well be speaking a different language.

Is Your Church Website Getting Lost in Translation?
Meredith Faulkner Sutton
November 11, 2024

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Illustration of a woman holding a phone with the prompt on it that says, "What Language would you like to learn today?" The language options include: Christianese, French, German, and Italian.

Is Your Church Website Getting Lost in Translation?

You might understand "Christianese." But to a new guest, you might as well be speaking a different language.

Illustration of a laptop with a drawing representing a church website on the screen
Website

Rethinking Your Church Homepage: A New Guest’s Journey

Where does a new guest’s journey with your church begin? Here’s how you design a homepage with new people in mind. 

A colorful graphic of a flipbook calendar

Unleashing The Potential Of A Church Marketing Calendar

Here are five steps you can implement to begin leveraging a strategic marketing calendar for your church.

A gif illustration of two zebras with the one on the right flashing its stripes in different colors.
Email

The Art Of A Clear, Concise, And Compelling Church Email

Overly designed emails might look appealing, but a clear email will always be more effective.

A colorful illustration of a door cracked open with a welcome mat in front of it.
Email

Building A Warm Welcome: Creating An Effective Email Flow For First-Time Guests

Let's explore how to create a welcome email flow tailored specifically for first-time guests with these 6 practical steps.

A playful illustration of a flying superhero with "P.S." written as a seal on his chest and a speech bubble with the words "...and one more thing..."
Email

More Than An Afterthought: The Power Of The P.S.

In this digital landscape, it's crucial to make every word count. That's where the power of a postscript (P.S.) comes in.